Posts by Chris Soames
Chris Soames is a Smart Insights blogger and consultant, he has worked in digital marketing for over 6 years with the last few years managing international web strategies for a leading travel brand. Now the Commercial Director at First 10, an Integrated marketing agency, he helps clients get clarity on their marketing strategy and create campaigns engineered to engage with their consumers to help drive sell-through. Most of all, Chris enjoys working with talented people who want to create great (& commercial) things not just tick boxes.
While researching for a presentation I was delivered for a client, I found these two videos from the Google Inside Search website which really made me sit back and realise how much the web, technology, marketing, and human interaction with technology has …..
Google Shares 5 Common SEO Mistakes This video was recently published on the Google Webmaster Tools blog. It’s a great insight for small businesses or those new to SEO about some of the common strategic mistakes made by website owners. …..
A tutorial on reviewing consumer search behaviour in the 2nd Largest Search Engine in the World As you’ll know, YouTube is the second largest search engine behind Google in many countries. It’s the number one ranked entertainment site and 3rd most …..
Social Media is still a new and scary world to many people and companies. Its a relatively new tool to the marketing world which is, without doubt, changing the way we work and live. For small businesses, in particular, social …..
A tutorial showing how to find the keyword qualifiers that Google prompts searchers with There are a good set of tools available that aim to make compiling keywords easier; we have documented a range of keyphrase analysis tools, but you …..
Which are the most popular search engines I should target in each country? Its not often I look at trends data but its good to do every quarter. The popularity of search engines does change and within this blended search …..
New data shows how slow is too slow Conversion rate optimisation specialists have been recently shared two new pieces of research which show that page load speed should be a concern for all. I thought I’d summarise them here as …..
Not Provided search queries will affect how your report on your search engine marketing Source : Google Inside Search Blog Importance : [rating=4] Our Commentary A recent announcment on the Google Inside Search blog post confirmed Google’s plans to …..
Are free press release websites worth using? The question of whether to use free press release websites is a common one amongst many hands-on marketers trying to get a benefit for SEO and PR… Quickly followed by how many of …..
4 Social Hub Examples As the number of social networks increases, brands have started to look at ways in which they can bring all their social networks into their brand owned websites. Contrast this with the more common situation where …..
