Keep up with the latest changes in digital marketing by taking a look at some of the most important blogs, news, updates and resources from the last month.
Need to know about the latest changes that matter in digital marketing? Here, Dr. Dave Chaffey of Smart Insights gives his personal assessment of the most significant changes this month.
Detailed advice on how to set up an industry-leading marketing technology stack.
AI is a hot trend this year. But how can you actually use it?
Our round up of the latest stats on the world's fastest growing social network: Snapchat.
To maintain visibility of your brand and grow engagement with your online audiences you need to keep on top of the latest features and algorithm updates big five technology platforms, that's Google, Facebook, Twitter, LinkedIn and YouTube. These platforms innovate relentlessly, with new changes daily. We monitor these and here alert you to the changes that really matter so you can assess the relevance of these to you.
Facebook will penalize posts linking to web pages that deliver a poor experience by not surfacing them in the newsfeed.
New features for search ads can make your PPC campaigns more effective.
We're keen to help by answering your questions, so anything that's bugging you do ask via our Answers forum or your preferred social network. Here's the pick of the Q&A for this month - do get involved and share your expertise too!
Gustavo asks: Hello, I am right now taking your excellent Digital Marketing Course. I am a bit confuse and will like to have some light on the differences between the online course, the Ebook SOSTAC® Guide To Your Perfect Digital Marketing Plan, and the Ebook Digital Marketing Planning Guide for small businesses and startups. The three of them are great resources but some times present different aproaches. Thank you.
Daniel asks: I am in the planning stages with a mobile APP and have researched and identified 5 target markets:
Memphis, Nashville, Birmingham, Louisville, and Knoxville plus national uptake…
How can I project the mobile APP upload opportunity for this launch of a sports handicapping APP in those targeted markets and nationally?
To keep Smart Insights members at the cutting-edge of digital we update our content each week as new resources or updates to existing guides, templates or training modules.
