Keep up with the latest changes in digital marketing by taking a look at some of the most important blogs, news, updates and resources from the last month.
Need to know about the latest changes that matter in digital marketing? Here, Dr. Dave Chaffey of Smart Insights gives his personal assessment of the most significant changes this month.
We look at the mega-trend of AI and how it will affect marketers.
Benchmark your B2B social media efforts against the industry average with this latest report.
Brian Solis urges managers to take the 'Opposite' approach to Digital Transformation
To maintain visibility of your brand and grow engagement with your online audiences you need to keep on top of the latest features and algorithm updates big five technology platforms, that's Google, Facebook, Twitter, LinkedIn and YouTube. These platforms innovate relentlessly, with new changes daily. We monitor these and here alert you to the changes that really matter so you can assess the relevance of these to you.
Google released the very first "official" Search Quality Raters Guidelines back in November 2015 and they have just updated it again.
Brands can now display codes which can be scanned by users to start conversations on Facebook Messenger
Advertising options come to Pinterest, a year after it launched 'Buy it Buttons' on Pins to get e-commerce traffic
It’s been known for a little while that Mr Zuckerberg is incredibly excited about live video on Facebook and the newest update “Facebook Live” is a clear indication of this.
We're keen to help by answering your questions, so anything that's bugging you do ask via our Answers forum or your preferred social network. Here's the pick of the Q&A for this month - do get involved and share your expertise too!
Bradley Nichol has three key questions regarding consent for email marketing.
Isabel Myburgh is interested in finding out more about how to do efficiency calculations for Google AdWords
Baggy Tiwana asks for ideas to boost his conversion rate on a landing page that he is driving traffic to.
To keep Smart Insights members at the cutting-edge of digital we update our content each week as new resources or updates to existing guides, templates or training modules.
