Social Media is still a new and scary world to many people and companies. Its a relatively new tool to the marketing world which is, without doubt, changing the way we work and live.
For small businesses, in particular, social media can be a daunting place.
We have created this Digital / Social Media reference for our Expert members that helps summarise all the key paid-owned-earned media techniques for the main social networks.
This post originally featured a crib-sheet from FlowTown to help small business get to grips with the most popular social networks. Unfortunately this is no longer available. We liked the "learn the lingo" summary, as marketers today, we're often translating the labels and vocabularies of the tools and this gives a neat summary.
By Chris Soames
Chris Soames is a Smart Insights blogger and consultant, he has worked in digital marketing for over 6 years with the last few years managing international web strategies for a leading travel brand. Now the Commercial Director at First 10, an Integrated marketing agency, he helps clients get clarity on their marketing strategy and create campaigns engineered to engage with their consumers to help drive sell-through. Most of all, Chris enjoys working with talented people who want to create great (& commercial) things not just tick boxes.
Turbocharge your results with this toolkit containing 12 resources
The Social Media Marketing toolkit contains:
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