Integrated SMS marketing

Learn how to successfully integrate text message marketing into your overall marketing automation plan

Module purpose

As mobile devices continue to improve and we become more and more reliant on them for both our work and social lives; it’s becoming increasingly important to ensure you have mobile included in your marketing mix.

This module will guide you through your entire campaign, whether you’re brand new to SMS marketing or a texting pro.

How is the Learning Path structured?

Objectives
Why is Short Messaging Service (SMS) marketing important?
How to start using SMS
Rules to follow and examples
Reviewing SMS applications and how to optimize them
Application of SMS in membership renewal campaigns
SMS campaign example
SMS is not just for promotion
Summary

Learning Objectives

Identify the key elements required for implementing successful SMS campaigns.

Any Paid Membership is required

This module is in the Email Marketing and Automation Learning Path

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