Developing your team members with Smart Insights

Learn how to develop an action plan for enhancing the marketing skills of your team

Module purpose

When done right, investment in employee development (time, effort and financing) will more than pay off for the company over the longer-term.

In this module, we’ll explain best practices for employee development in marketing and then outline how the Smart Insights platform supports the development of marketing skills.

We’ll also examine benefits to the organization, and different methods and approaches managers can use when developing marketing teams, including the creation of actionable employee development plans.

How is the Learning Path structured?

Before we begin
Defining employee development
Employee development for marketing teams
The challenge of lifelong learning
Manager and employee roles
Creating custom development plans
Reviewing an employee development plan
The Smart Insights platform
Holding progress meetings
Giving feedback on performance outcomes
Summary

Starter or Pro membership is required

This module is in the Employee Development Learning Path

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