With over 70 million Pinterest users, which grew by 58% in 2013, then it's definitely a social media platform to evaluate to see if it fits your business and demographics. See our in-depth Pinterest marketing guide by Rhian Simms and Liz Edwards for more details.
In sectors where visual identity of products is important Pinterest can be influential:
Did you know that 'a Pin is repinned on average 10x compared to a Tweet, which is typically retweeted less than 1%?'
If you are fairly new to Pinterest and looking to grow your Followers to share your boards, then here are some practical steps:
The infographic gives more great tips on how to be repinned and be noticed.
By Susanne Colwyn
Susanne is a Marketing Consultant and Trainer, with over 20 years marketing experience in the public and private sector. She's passionate about supporting companies with practical result driven marketing, to help focus companies on evaluating and driving their marketing forward. Experienced in Integrated Strategic Marketing Planning, Data Segmentation, Customer Relationship Management Systems, Customer Insight and reviewing internal systems, data and processes, to maximise conversion strategies and the customer experience. You can connect with her via her LinkedIn or follow her @Qtymarketing.
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