Posts by Jessica Wade
I was previously the Social Media Executive for Smart Insights and managed all of Smart Insights social media channels and social strategy. I love all things social, most of the time you will find me endlessly scrolling through Instagram. You can follow me on Twitter or connect on LinkedIn.
Twitter trials expanding tweets from 140 characters to 280 Twitter announced back in September that they would be expanding beyond its 140-character limit. This was fianlly rolled out to all user this week. This will be for select languages, including English, …..
Social Media Essentials: Key updates in social media this week To finish your working week off here are 6 updates we saw happen in social media to help inform your social strategy and keep you up-to-date with what’s happened in …..
Social Media Essentials: Catch up on the top news in social media this week LinkedIn boosts its messaging with pre-written, AI based interactions LinkedIn unveiled a new smart reply feature in its messaging app, which gives users prompts with different phrases to …..
Inspiration for your Black Friday marketing campaign, to help you stand out from the crowd With everyone shouting about the same thing, its hard to get your voice heard. Black Friday is no exception. Nearly every major retailer will promote …..
Chart of the day: 16-24s spend 50% of online time on mobiles Users aged 16-24s spend the longest time online more generally, half of this online time is now taking place on a mobile. Whereas age 55-64 users are spending 74% …..
Social Media Essentials: Find out how you can start book marking tweets, watching official Snapchat stories and why you will need to dig out your CV with Facebook Snapchat tests official stories Snapchat is stepping up its games again by …..
Chart of the day: Over 1 in 2 now watch video on social each month According to Global Web Index, 56% of internet users report watching videos on the four major networks, up from 38% in 2015. With platforms such as …..
Social Media Essentials: 5 updates to inform your social media strategy Welcome to this week’s edition of our Social Media Essentials, a summary of all the highlights in social media for marketers who want to stay ahead of the game …..
Chart of the day: Heavy users of messaging apps are extremely likely to want to use different emojis and have more variety Emojis are one of the fastest growing languages worldwide. With more than 60 million emojis sent each day and 2,666 …..
Social Media Essentials: 8 updates to inform your social media strategy In this week’s Social Media round-up we reflect on Twitter expanding to 280 characters, Vimeo going live and Instagram Stories finally letting you cross-post to Facebook Stories. Spotlight Story: Twitter …..
