Posts by Expert commentator
This is a post we've invited from a digital marketing specialist who has agreed to share their expertise, opinions and case studies. Their details are given at the end of the article.
Digital detox strategies are being employed by individuals to step away from the screen and focus on improving their mental and real-life social wellbeing The social landscape is currently in flux. Platforms are seeing immense shifts in the way people …..
Web scraping is one of the best tools for competitive content analysis. It allows to automate data collection and get the deepest insight into competitors’ content What do you usually do when you want to purchase something or learn a …..
Headless commerce is rising its ‘head’ in the e-commerce space, empowering marketers to deliver extraordinary customer experiences. Here’s what you need to know about this new e-commerce strategy Online shoppers seem to be embracing the Internet of Things (IoT) era …..
Google cares about how visitors interact with the sites. Website safety and security influence user experience (UX) directly so Google cares about these things Do you still believe that the search engines care only about keyword strategy? Keywords are not …..
While WordPress makes it easy to create a blog or website for everyone for free, it’s not always that easy and often webmasters end up making several mistakes WordPress is one of the most trusted platforms for creating a website. …..
Facebook launches new influencer tools, US states launch Google probe, programmatic advertising revenue growth and Google’s expanded advert options Facebook is aiming to make its platform better for influencers and public figures with the release of new tools that could …..
Whether you’re buying dedicated solo emails, newsletter sponsorships, or native email ads, email advertising is consistently the king of ROI for generating new leads and customers Just how much bang for your buck can you expect to get out of …..
The right vendor depends on your own personal requirements Marketing Automation vendors are not one-size-fits-all. It is important that you choose the right vendor for your specific business requirements as B2B companies have more complex and longer buyer journeys and …..
It is estimated that this year ad fraud will see $5.8 billion from advertisers, showing the growing issue It comes as no surprise that ad fraud has grown into an increasingly huge problem for brands and the digital advertising industry …..
Marketers need to become even more agile to reach their audience with the right message, at the right time and through the right channel The world of DevOps is evolving, with more and more enterprises integrating this approach into their …..
