Posts by Expert commentator
This is a post we've invited from a digital marketing specialist who has agreed to share their expertise, opinions and case studies. Their details are given at the end of the article.
Email design is constantly evolving with consumer preferences, so what trends do you need to be aware of in 2020? Email design trends 2020 are expected to be an amazing combination of flawless visual appeal and technological advancements. The constant endeavor of …..
Predictive analytics can help ensure you’re sending the right kind of email messages to the right customers at the right time in order to improve results. Using predictive analytics to power up email marketing is nothing new, but it is …..
Messenger now requires Facebook account, US military bans TikTok, YouTube adds new copyright feature, Facebook and Twitter announce latest account removals Welcome to our first news roundup of 2020! Unsurprisingly, things were fairly quiet over the festive and New Year …..
Your website should be designed keeping in mind your audience and should ensure that it improves user experience. Your website is one of the most important aspects of your brand’s online presence and it’s important that you design it right. …..
Whether you outsource a deep learning solution to a vendor or bring that expertise in-house, here’s what marketers need to do to make deep learning work. Technology continues to push the boundaries of what’s possible for marketers. While most marketing …..
A content marketing funnel acts as a guide for your prospects and leads. It shows them the specific steps they need to take before purchasing your product or service According to Demand Metric, content marketing generates three times more leads …..
As regular SEO techniques improve your global ranking, local SEO improves the ranking of your brand in your area, helping those who live close to your location find your business easier Local SEO represents a series of steps that allow …..
Customers are more likely to return to a brand that provides good customer service, both before and after sales Enhancing your customer experience can help you drive more growth for your business. Customers are more likely to return to a …..
Written content and infographics offer a range of benefits for digital marketers, but which is best for conversion rate optimization? While many may argue that written content cannot go head to head with infographics, its importance in conversion rate optimization …..
