Posts by Danyl Bosomworth
Dan helped to co-found Smart Insights in 2010 and acted as Marketing Director until leaving in November 2014 to focus on his other role as Managing Director of First 10 Digital. His experience spans brand development and digital marketing, with roles both agency and client side for nearly 20 years. Creative, passionate and focussed, his goal is on commercial success whilst increasing brand equity through effective integration and remembering that marketing is about real people. Dan's interests and recent experience span digital strategy, social media, and eCRM. You can learn more about Dan's background here Linked In.
I came across this post by Jeremiah Owyang. His comments resonated with me regarding what I too have noticed is the mis-use of micro-blog media – namely Twitter. Whereas Jeremiah sees it as over-using Twitter, becoming reliant on it, I …..
Facebook Insights for domains feature now lets you tag your site to show interactions of Facebook users with your site We know how important social plugins are now (specifically the Facebook social plugins such as the ‘Likes’ and ‘Comments’). Their …..
What you post on Facebook stays on Facebook. Err, not anymore. The new Facebook plugin allows asynchronous posting between web site comments and Facebook posts. This is the first time Facebook has enabled this kind of automatic external posting – …..
It’s always useful to be able to compare the way your marketing budget split to others for different marketing approaches. Particularly if changes in allocation are highlighted and ideally if the budgets are for similar companies. A new international survey from …..
The somewhat surprising Number 1 is eBay – really!? Well, according to the guys at Yomego (who run social media monitoring software from Alterian SM2) that’s the case. Certainly not the first brand to jump to mind, and not one …..
Facebook has begun rolling out the new Facebook pages design since last Friday, so these are the Pages for brands and organisations, since the Facebook profile pages were updated a few months ago. The up-shot is all good – Facebook …..
Fascinating infographic from Pixable – more mind boggling numbers from Facebook…
Why your blog should be *the* focal point for building your brand online? I’m still surprised how little blogs feature in digital marketing strategy and planning — whether marketers run a corporate or brand blog as part of their web …..
Wondering how to get started with QR codes? Our guide showing the marketing applications and campaign examples QR Code Billboard As Smart Phones and Smart Phone Apps increase in usage we’re seeing a lot more interest in how to use …..
Facebook is today launching Places Deals in the UK and Europe, I posted on Facebook Deals in early November launching the the USA with Gap and Starbucks, amongst others. Well, as of this week it’s in the UK. Facebook users will …..
