Posts by Dan Croxen-John
Dan Croxen John, is CEO of AWA Digital, a conversion rate optimisation agency with offices in London, York, Texas and Cape Town. A former Managing Director of leading UK multichannel retailers, Dan founded AWA after identifying a need for an analytics and conversion rate optimisation agency that understood the specific challenges multichannel businesses face. With a unique 5-step AWA Conversion System, and a proven track record of increasing sales, revenue and enquiries, AWA are the only UK conversion agency to offer a guaranteed 20% sales uplift or your money back. Keep up to date with the latest conversion optimisation tools, tips and techniques on AWA’s blog You can connect with Dan on LinkedIn or follow AWA digital on Twitter.
Site relaunch conversion rate disaster recovery Developing a persuasive and effective e-commerce website for relaunch involves team work and months of planning. But what happens if your new site actually converts at a lower rate than the one it replaces? …..
Five techniques Conversion Optimisation Experts use to get the most value from their CRO efforts Conversion rate optimisation (CRO) can be frustrating when you have setup a CRO programme and are working hard on it, but not getting the results …..
