Posts by Chris Soames
Chris Soames is a Smart Insights blogger and consultant, he has worked in digital marketing for over 6 years with the last few years managing international web strategies for a leading travel brand. Now the Commercial Director at First 10, an Integrated marketing agency, he helps clients get clarity on their marketing strategy and create campaigns engineered to engage with their consumers to help drive sell-through. Most of all, Chris enjoys working with talented people who want to create great (& commercial) things not just tick boxes.
A review of the main web crowdsourcing services for marketing, design and development These service sound scarier than than the title suggests. I’m sure many consultants, agencies and companies are using services such as Upwork and 99Designs already. But I thought …..
Using nofollow tags to support SEO Nofollow tags are important in SEO, but I find many marketers I speak to haven’t heard of the approach. That’s understandable since you would only expect SEO specialists to be aware of them. However, …..
A new infographic to help you create content people want to share Content marketing facts from the infographic 26% + of B2B marketing budgets are invested in content 79% of marketers use article publication as a tactic 52% use video …..
Questions to ask to make sure you’re following the best approach to social sharing Social Sharing tools are the technology behind embedding of buttons and other widgets onto your website to encourage social sharing, recommending or bookmarking within your site …..
If you’re thinking of hiring an SEO or are an SEO – this is a must browse Earlier in January, you may have seen a useful piece of research completed by SEOmoz that looked into the costs and service structure …..
Interesting online media trends for 2011 & 2012 Value/Importance: [rating=4] Recommended link: eFrontier Our commentary A fantastic report from eFrontier, looking back over 2011 and with an interesting outlook on 2012. The report covers, in great detail, the spending patterns …..
Our round-up of the best advice on how marketers should respond to the Google Search plus Your World integration Most are dubbing the latest changes to Google’s search engine as some of the largest since its launch. The integration of …..
A 5 step process using 90-day time-boxes to help implement your plans The start of a new year always brings a period of reflection and forward planning. New strategies are created and exciting initiatives are launched. It’s often the case though, …..
Update relevant to Facebook advertisers Value/Importance: [rating=3] Recommended link: ReadWriteWeb reporting – describing change on 10th January Our commentary on this update This is a relatively minor change within Facebook unless you’re actively advertising since it will affect your reach …..
A roundup of what the experts say It’s the end of the first week January and most of the influential bloggers / “experts” have published their predictions for what will change in the world of SEO in 2012. Rather than add to …..
