Posts by Chris Soames
Chris Soames is a Smart Insights blogger and consultant, he has worked in digital marketing for over 6 years with the last few years managing international web strategies for a leading travel brand. Now the Commercial Director at First 10, an Integrated marketing agency, he helps clients get clarity on their marketing strategy and create campaigns engineered to engage with their consumers to help drive sell-through. Most of all, Chris enjoys working with talented people who want to create great (& commercial) things not just tick boxes.
My experience with clients, is that businesses that produce high quality blogs produce positive results. But what is ‘high quality”? Well, the great tips in this infographic from SEOMoz certainly help show how the functional aspects of blog design and layout can …..
5 questions you should be asking about your SEO agency At some-point most business have explored outsourcing “SEO”, although recently more businesses I speak to are bringing it back in house. A recent guide from Hub Spot sparked this blog …..
Search for infographics with Visual.ly Recommended link: Visual.ly technology category example Value: [rating=3] Our commentary: What SearchEngineLand has described as a “new search engine” was launched this week. Pronounced “Visually”, the service offers to “Explore the Best Data Visualizations on …..
What is Stumbleupon and what are its benefits? StumbleUpon is another way of finding & consuming content online, just as Twitter, LinkedIn news, Facebook sharing / likes & Google do. Since web users are likely to use a number of …..
How do you act on the different SEO ranking factors? Did you see the recent guide to SEO ranking factors from Search Engine Land? It prompted me to think of search slightly differently & highlighted 3 areas that business often …..
Our review of SEO Spider from Screaming Frog Hi! In this post I wanted to introduce you to a great new tool for SEO specialists and web content managers. My fellow Smart Insights commentator Dan Barker introduced me to this …..
A review of Majestic SEO Site Explorer In a previous post I compared what I think are the 5 best tools to review backlinks. These show the strength of your all important backlinks against competitors. In this review we took …..
SEOMoz have updated their search engine ranking factors compilation which they publish every 2 years. We think this is essential reading for everyone in digital marketing, not just SEO specialists since it shows how to best get success in SEO and …..
Managing budgets especially during a recession is a key part to any marketing managers role. Ensuring you are getting value from external agencies from is absolutely key to running a successful online business or marketing department. Managing external agencies to tight KPI’s …..
Have you reviewed the importance of Google Blended results recently? When considering traffic acquisition tactics and specifically Google as a channel to getting traffic it is easy to get caught up in optimizing web pages & “link building”. Opportunities with …..
