Posts by Danny Bermant
Danny is director of Brainstorm Digital a mentor, trainer and speaker specialising in B2B social media strategy. You can follow him on Twitter or connect on LinkedIn.
Systems and processes to ensure you’re running a successful campaign When you’re running paid social media ads, there may be a hundred different aspects that you’re tweaking and testing to get things just right. You can change everything from your …..
How are promoted posts used on LinkedIn? If you have responsibility for promoting your company on LinkedIn, you may be wondering where your priorities lie. Your personal profile lets you share what your company does to your first-degree connections, but …..
3 ways that less influential influencers can help your business Influencer marketing often focuses on harnessing major influencers who have the highest reach and authority. Such campaigns are on the rise, as we highlighted in this recent article, 84% of …..
16 of your questions on using the new LinkedIn features answered It was good to get LOTS of questions on our latest BrightTALK webcast (view catchup recording) summarising the 7 latest LinkedIn updates with Danny Bermant of Brainstorm Digital. There were over 40 …..
An update on 10 major changes in LinkedIn that B2B marketers and professional users need to be aware of LinkedIn is one of the fastest growing social networks, it recently announced that in March 2014 it had over a quarter …..
I recently covered the main trends in social media marketing which should affect your approach in 2014 in a webinar. If you couldn’t make it, the Slideshare gives a summary of the 7 key issues that I covered in the …..
4 steps to encouraging influencers for your Twitter campaigns Influencers are vital to the success of your Twitter campaign. But exactly who are they, why do they matter and how can they be identified? Whether you’re a retail outlet or …..
In order to run a successful social media campaign, your offline activity matters as much as your online activity. Whilst businesses find it relatively easy to set up social media channels, they struggle with the next step, attracting followers. And …..
No time to Tweet is an excuse, but make sure you have a plan Do you suffer from ‘tweeters block’? Do you find yourself trawling through dozens of websites trying to find something relevant to say to your audience? If …..
