Posts by Adam Cranfield
Adam is Director of Form Digital Consulting, with over 11 years' experience helping companies and organisations form and deliver digital strategies and improve their online customer experience. His work covers strategy, content, brand, marketing, user experience, social media, analytics and project management, across B2B and B2C. Adam is also the founder of the Web Managers Group, the world's largest (and, some would say, best) group for web managers and heads of digital.
“From the trenches” advice from web managers Managing a website relaunch is not straightforward, there are so many issues to consider from marketing strategy, customer experience to content strategy to the technical challenges of selecting and integrating different technology platforms …..
and approaches to tackle them Hi! I manage the LinkedIn Web Managers group of which Dave Chaffey is also a member. When Dave saw the recent thread we had running about the current challenges for web and digital marketing managers, …..
