Consumers don't trust influencers, Facebook launches 3 new ad tools for small businesses, Amazon storing UK biometric data, Facebook relaxes cryptocurrency ad rules, Google's new consumer privacy plans, Facebook removes "dangerous users", digital ad revenues top $1bn, Facebook political ad warning and Singapore passes 'fake news' law.
This week has seen a number of big digital and marketing stories in the headlines. We've taken a look at some of the biggest, including new findings that show only 4% trust information shared by celebrity influencers, bloggers and vloggers.
On top of this, Facebook has announced three new advertising tools that are aimed at helping small businesses make the most of the platform.
There are also concerns being raised about a new Home Office contract that could see Amazon storing biometric information belonging to millions of people in the UK.
Other Facebook news reveals that the platform is loosening its rules on advertising related to cryptocurrencies…
Global sports sponsorship grows as eyes turn to women's games, Instagram tests shoppable content feature for influencers, American and Aussie most-trusted brands are recognized, Google Keyword Planner updates and a turbulent week for Google shareholders
This week, we take a look at how the global sports sponsorship industry is forecast to grow significantly, with female sports taking a more central, and long overdue, role in this growth.
There's also important news regarding Instagram's shoppable content feature, which is being tested for use by influencers for the very first time.
Australian and American brands are also under the microscope as the most-trusted brands are recognized by consumers.
Last but not least, we'll take a look at two pieces of Google-related news. We've got information regarding updates to the Keyword Planner, then there's the small matter of Google's market value sliding by $80bn.
Women's games contributing to global sports sponsorship growth
Many would argue that it has taken…
Twitter's new reporting tool ahead of elections, LinkedIn's new 'services' feature, Facebook suing a company for selling fake 'likes', Instagram replacing travel brochures, Sri Lankan blocks social media following terrorist attacks, Snapchat seeing user recovery and Google adds fun Avengers-themed feature
This week has seen another update to Twitter, this time to help stop the spread of misinformation ahead of elections. A new reporting feature will allow users to flag incorrect information that could influence people's election decisions.
LinkedIn is helping freelancers and business-owners showcase their services on their profile with a new trial feature.
Facebook has launched a lawsuit against a company and individuals who have been selling fake engagement on Instagram.
New research has found that more people turn to Instagram to find holiday locations than travel agents, with many people choosing destinations based on how photogenic they are.
The Sri Lankan government has blocked social media while investigations into the terrorist attacks…
UK government setting stricter social media rules for children, Twitter addressing abusive content, UK marketing budgets increased at the start of year, Ryanair offers ad space on boarding passes and Amazon fake reviews giving search boost
There has been some interesting news this week, including the fact that the UK government is suggesting banning the 'like' button on social media for children in a bid to stop companies collecting their data. This is part of 16 new standards it is currently consulting on.
Twitter is finally seeking to tackle abusive content head-on with changes to the platform meaning users have a bit more control.
The UK has seen a rise in marketing budgets, with greater spend being reported in the first quarter of the year. This follows on from stagnant spend in the final quarter of last year.
In an interesting move, Irish airline Ryanair is offering advertisers the chance to bid on space…
Instagram to stop recommending 'borderline' content, the UK government is proposing new rules for social media companies, Amazon Alexa conversations being listened to by people, Netflix is testing new subscriptions in India and Lego named as the UK's favourite brand
A big focus this week across the board is social media and the spread of harmful content.
Instagram has announced that it is set to stop recommending 'borderline' content that isn't quite breaking its rules but could be seen as potentially harmful.
On top of this, the UK government is seeking to make social media in the country as safe as possible with proposed new regulations and sanctions for platforms failing to ensure users' safety.
In other news, Amazon has admitted that some recorded Alexa conversations are listened to by people, raising security concerns.
Netflix is seeking to grow its market share in India by offering new subscription services in the country, including weekly subscriptions.
Finally,…
Singapore proposes a new law to stop fake news, Mark Zuckerberg calls on government internet regulation, Amazon stops aggressively marketing its own brands and the ASA uses tracking technology to assess ads aimed at children
This week has seen Singapore suggest a new law that could ultimately fine tech giants for failing to stop the spread of fake news. If passed, companies could be fined up to SGD$1 million for breaking the regulations.
While Singapore's suggest law has met with criticism, Mark Zuckerberg is calling for more regulation when it comes to the internet. The Facebook founder wants governments to be more involved with updating current rules in four key areas.
Amazon has stopped aggressively marketing its own products following complaints, opting for a softer approach to showcasing its own brand items on its platform.
Finally, the ASA has used tracking technology for the first time to see what ads are being served to…
Instagram trailling new video trackbar, Facebook banning white nationalism on its platforms, LinkedIn's new partnership with Adobe, Twitter highlighting politician's tweets that break community standards, Facebook's clamp down on political advertisers and online video subscriptions outstripping cable customers
This week has seen most of the big social media platforms release new features or make policy changes.
Facebook has banned content, searches and groups related to white nationalism and is also launching new requirements for political advertisers in a bid to make political ads more transparent.
Twitter is looking into ways of flagging tweets from politicians and public figures - including President Trump - that break community standards but shouldn't be deleted as they are in the public interest.
LinkedIn announced its new partnership with Adobe, which is aimed at offering better ad targeting on the platform.
In simpler news, Instagram seems to be trialling a new trackbar so users can skip through videos.
Other news this…
Google's latest EU regulator fine, Facebook removing millions of videos showing New Zealand terrorist attack, NZ advertisers pulling Google and Facebook following shooting, Instagram's in-app checkout launches in the US and LinkedIn's new advertising features
Read more about some of the biggest and most important stories in the marketing and advertising industries with our latest news roundup.
This week, we look at Google's latest fine from the European Commission, the backlash following videos of the shooting in New Zealand being uploaded to Facebook and other platforms, Instagram's latest shopping feature and how LinkedIn is aiming to make life easier for advertisers on the platform.
Google hit by €1.49 billion AdSense fine
Google has been fined €1.5 billion by European regulators for blocking other online search advertisers. The European Commission (EC) accused Google of stopping the placement of rival’s ads in certain spots, effectively breaking EU…
Facebook's latest outage affects billions, Google removed billions of ads in 2018, advertisers concerned over Brexit uncertainty, WHO calls for stricter junk food digital ad regulations, UK government seeks digital competition review and Facebook removes fake account network
This week saw Facebook's family apps get into trouble, leaving billions of people across the world unable to access accounts or upload content.
Google has announced that it removed billions of "bad ads" in 2018, although figures were down on 2017.
Advertisers have shared concerns about the possible effects of Brexit in the wake of continued uncertainty.
WHO is seeking to protect children's health after its report found that more junk food advertising is now taking place online following the introduction of stricter regulations across traditional media.
An independent review has led to the UK government to call on the CMA to look at competition in digital media.
Finally, Facebook has removed a network of around 100 fake…
Millions are 5G-ready, Facebook disagrees with ACCC recommendations, YouTube will never be "100% safe" for brands, Facebook to improve messaging privacy and new interracial couple emojis announced
This week's news roundup sees concerns raised about privacy when 5G is rolled out, with the Information Commissioner's Office raising concerns about personal data on a faster network.
Facebook has also responded to the ACCC's initial recommendations, disagreeing with the suggested extra regulations.
Google has admitted that there is very little chance YouTube will ever be totally brand-safe, although it is making changes to its advertising program to try and protect brands' reputations.
Mark Zuckerberg has announced controversial changes to messanger apps, with auto-encryption set to be rolled out.
Finally, it has been announced that interracial couple emojis will be available this year following a petition by Tinder.
Find out more about each of these stories below.
Millions ready for 5G but is privacy an issue?
Up to 15 million UK…