Use our hub pages as a reference to get up-to-speed on all the main digital marketing techniques. They will help you quickly understand how to make the most of the technique through definitions and recommendations on our member resources and blog articles covering strategy, best practices and the latest statistics.
The tools and techniques for creating a compelling user experience are constantly changing. With today's websites and social networks offering interactivity and rich media we couldn't have dreamt of a few years ago, there are great opportunities to produce an effective experience.
Since the creation of an online user experience is a process, its development shares many features of other product development processes. This means that each stage must be followed to get the research and implementation right. ISO3457 - the International Standard for Human Centred Design - has been created to help with the management of larger UX projects.
Today a Guerilla process to user-testing and usability is often used.
Management of the online user experience (UX) covers a range of techniques to research online users, design the experience, create it and then evaluate and improve it's effectiveness.
This post on explaining UX Research in plain language is a good starting point for the details of techniques.
These are the related techniques which we recommend as important for managing User experience UX effectively. View these hub pages giving details on best practices, statistics and examples for these techniques:
The Digital Marketing Strategy And Planning toolkit contains:
The Digital Marketing Strategy And Planning toolkit contains:
Start your Digital Marketing Plan today with our Free membership.
