Aweber.com surveyed over 1500 of their customers, to find out the views of SMEs on online marketing, of which 96% had 5 or fewer employees and felt like 'an army of one'. Is it true that they feel overwhelmed or are embracing it?
The infographic below shares the findings, including insight into how many hours are allocated to social media, which channels they are sticking too and where they will increase their marketing efforts.
By Susanne Colwyn
Susanne is a Marketing Consultant and Trainer, with over 20 years marketing experience in the public and private sector. She's passionate about supporting companies with practical result driven marketing, to help focus companies on evaluating and driving their marketing forward. Experienced in Integrated Strategic Marketing Planning, Data Segmentation, Customer Relationship Management Systems, Customer Insight and reviewing internal systems, data and processes, to maximise conversion strategies and the customer experience. You can connect with her via her LinkedIn or follow her @Qtymarketing.
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